Social Marketing News 12/14/09

After months of rumors and speculation, it’s official: the Google phone is real. It’s called the Nexus One, and several Googlers (Google employees) have been issued beta devices and are using them now. Google has been working on a partnership with T-mobile to offer the phone at a discount, after Verizon turned down the deal. However, the Nexus One will not be exclusively sold through T-mobile, it will be an unlocked device (unlike how the iPhone is tethered to AT&T). News about the Nexus One is all over the web, but a good place to start is with this Mashable article.

More changes to how Facebook handles privacy settings.  With an update last week, users can now set privacy settings for each wall posting separately, and now Facebook profile information can be indexed by search engines (which has implications for real-time search). Be sure to read up on the changes from cnet News and PC World.

Holiday shopping is in full swing, and analysts have reported an up tick in online shopping this season. New research comScore has shown just how much social media is effecting holiday shopping.  Check out this TechCrunch article for details, stats and charts.

A great article from ChannelWeb discusses Google and Apple’s dance with acquisitions. Earlier, Social Media News reported Google’s acquisition of AdMob. Recently, Apple just purchased online music streaming service LaLa, which may revolutionize the way Apple sells music.

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