Faraday Future – A Win For All Involved

Faraday Future was considering four U.S. sites for its billion-dollar manufacturing facility for electric vehicles. Nevada was chosen, contingent upon passage by the Legislature of an incentive package (re: taxes) to seal the deal.

PM_Faraday Concept Car[2]

That was the easy part. Once Nevada was selected, R&R Partners had to navigate a multitude of pieces of this puzzle. We worked with the city of North Las Vegas to ensure its needs were met. We facilitated negotiations with the unions and Faraday Future to ensure we’d have Democratic support for passing the legislation, and resolved transparency issues to also ensure Republican support. We worked with the SNWA to facilitate water issues, given the site for the plant has no existing infrastructure. We worked to educate the client on how Nevada works, and what concessions it would need to make to secure the deal, helping them to avoid any political vulnerabilities. We media-trained and created messaging for the client to effectively communicate its position. We lobbied the Legislature to pass the necessary bills. In short, we tackled this issue from every angle to create an overall strategic plan for the client to be successful.

The results? The Legislature passed all the bills required for Faraday Future to bring its facility to Nevada. A couple of weeks later, it had an incredibly successful, long-awaited unveiling of its concept car at CES. And then Faraday Future hired us to continue to help navigate some of the commitments it made to the state as part of the deal, both GPA and PR services.

Faraday Future – A Win For All Involved was last modified: April 14th, 2016 by R&R Partners

Leave a Reply