Every so often my unique “D.C. skills” are of interest to the national media. This morning was one of those times.
You see, I was the guy who used to be President Bush’s “producer.” I was responsible for making sure the president’s image matched the message. This mission included coordinating, among other things, a live presidential address to the nation like the one President Obama gave Tuesday from the Oval Office.
It’s a lot more complicated than it looks and an Oval address represents unique opportunities and challenges for every president. Before the address, I shared my insights into the process and the pitfalls with John Hockenberry on his nationally broadcast radio show, “The Takeaway.” Take a listen and see what you think. I hope you watched the President’s address tonight with a “producer’s eye” and will check back here to see if you saw the same things I did. I’ll be blogging my reaction and critique in this space.
Reader’s Note: Adam Belmar is VP of Communications and Marketing in R&R’s Washington D.C. office. Before joining R&R Partners Adam served as Deputy Assistant to the President and Deputy Communications Director in the George W. Bush administration. Adam was also a long-time Senior Producer at ABC News running the Washington bureau of Good Morning America and producing the network’s Sunday show THIS WEEK with George Stephanopoulos.
