Social Marketing News 10/18/09

“Meme” is the word of the week, with a great article from Ad Age about “Meme Marketing” that I thought was very thought-provoking. Also, news about Yahoo!’s microblogging platform called “Meme” which has opened its API to third party developers. (Never heard of Yahoo! Meme? Don’t feel bad, I hadn’t either.)

MySpace hires a former MTV executive Nada Stirratt to become the new chief revenue officer, overseeing ad sales globally. This move is in line with MySpace’s goal to become the niche entertainment/music social networking site, and I think it’s smart. Reorganizing its business model around this niche is the only way MySpace is going to be relevant, and I’m rooting for them.

Mashable

Flickr: 4,000,000,000 Photos And Counting

Top 5 Twitter Trends to Watch Right Now

Social Media Campaign to Beat Cancer Eyes Record in Guinness Book

5 Ways Social Media is Changing Our Daily Lives

Ad Age

Cheezburger Network CEO Ben Huh Takes Over the Net One Kitteh at a Time

Bing Gains Advertising Dollars in Addition to Traffic

What’s Behind Viral Success? Great Meme Marketing

Why the FTC’s Social-Media Guidelines Are Great News for Marketers

Why the FTC’s Guidelines Are a Case of Government Gone Wild

TechCrunch

Yahoo Meme Opens Up Its API

Wall Street Journal

U.K. Twitter Campaign Helps Curb Gag on Press

Drink’s iPhone ‘App’ Gets Anger Flowing

MySpace Tries to Recover Its Cool

Blogs & Other News Sources

Microsoft’s Sidekick/Pink problems blamed on dogfooding and sabotage

Miami firm says it will lay first US-Cuba fiber

Wi-Fi Direct Could Be the Death of Bluetooth

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